Who We Are

“It started with a positive test and a million questions.”

When I first learned I was becoming a father, the initial wave of joy was quickly followed by a second wave: overwhelming uncertainty. Like every partner, I wanted to be the ultimate support system—a rock for my wife and a prepared guide for my child.

But as I dove into the world of parenting, I found a digital landscape that felt fragmented. Most resources spoke at parents, not to them. I found myself lost in a sea of conflicting advice, medical jargon, and baby tracking apps that felt like they were designed for a single user, leaving the other partner on the sidelines.

The "Aha" Moment

That’s when it hit us: the best way to support a new baby is to support the team raising them—together. We didn’t just need another solo tracker; we needed a bridge. We needed a tool that balanced the realities of pregnancy and postpartum recovery with the practical steps a partner can take, keeping both people perfectly in sync from day one.

Powered by Parents, for Parents

Eilei wasn't built in a vacuum. It was built in the late-night hours between the quiet moments of reflection during the pregnancy and night time feedings. We are a team of parents who have been exactly where you are.

We’ve taken the lessons we learned in the trenches and combined them with child-development expertise to create a companion that:

• Empowers Partners: Moving from "how can I help?" to "I've got this."

• Simplifies the Noise: Bringing you the right information at the right time, so you can stop searching and start connecting.

• Honors the Journey: Recognizing that the birth of a baby is also the birth of a new family dynamic.

We created eilei because we needed it. Now, we’re sharing it with you.

-Gagandeep Singh, Founder